About the brief
About Petfolio
Petfolio exists because every pet owner has given the same impossible handoff: a stream of texts, a camera roll, and the claim that their pet is “pretty easy.”
We turn the details owners already know—the routines, warning signs, comfort cues, strong opinions, and deeply specific weirdness—into something a sitter can actually use.
The result is equal parts personality card and practical care kit: warm enough to feel like your pet, structured enough to make the handoff work.
Put management on the record.
Create a profile that captures the character and covers the care.